Video Ad Serving Built for the Right Environment

Reach highly engaged consumers through brand-safe, contextually relevant video placements designed to influence attention, perception, and action across premium digital environments.

Why Contextual Video Works

 

Video is one of the most effective media formats for building brand recall and emotional connection. When video ads appear alongside content that aligns with the viewer’s current mindset, they perform significantly better—cutting through ad fatigue and increasing engagement.

 

Contextual relevance ensures your message resonates at the right moment, offering a powerful alternative to traditional audience targeting by aligning content, context, and intent to deliver stronger impact.

Instream & Outstream Video Solutions

Deliver your message across high-impact video environments with flexible format options:

  • Instream video within premium editorial and streaming content
  • Outstream video integrated seamlessly within high-quality digital experiences

Reach audiences wherever and whenever they are actively consuming content.

Built for Flexibility, Scale, and Performance

Our video solutions are designed to scale in line with your campaign objectives while delivering measurable outcomes.

  • Activate campaigns via managed service or programmatic buying
  • Access high-impact and standard video formats at competitive CPMs
  • Control delivery, frequency, and optimisation in real time

Measurement, Insights, and Quality Reach

Track performance with clear, actionable metrics:

  • View Completion Rate (VCR)
  • Click-Through Rate (CTR)
  • Engagement metrics
  • Contextual and placement insights

Gain exposure across a premium, brand-safe network of high-quality publishers, ensuring consistent delivery in trusted environments.

Smarter Targeting with AI-Driven Contextual Intelligence

Our AI-powered contextual intelligence engine analyses content signals at scale to understand meaning, sentiment, and viewer mindset across digital video environments. By interpreting content in real time, we align brand messaging with moments when audiences are naturally more receptive.

This approach enables your brand to:

  • Reach audiences when they are ready to engage
  • Increase relevance without relying on personal identifiers
  • Reduce wasted impressions and improve overall campaign efficiency
  • Align every impression with viewer intent and content context

Make Every Video Impression Count

Contextual intelligence unlocks new opportunities by identifying high-performing content environments, including moments where competitors may not be present.

  • Discover untapped audience moments
  • Expand category entry points beyond traditional targeting
  • Deliver higher-impact placements at critical decision moments

Each impression is optimised to maximise attention, relevance, and effectiveness.

Scalable Reach Across Premium Platforms

Activate campaigns across multiple platforms and video environments, aligned with:

  • Lifestyle interests and passion points
  • Seasonal moments and cultural occasions
  • Trending topics and breaking events

This ensures your message appears in environments that matter, at moments that drive results.

Proven Performance Through Contextual Video

Leading global brands have achieved measurable success by integrating AI-driven contextual video strategies into their media plans.

Campaign outcomes include:

  • Strong video completion rates
  • Incremental reach beyond major video platforms
  • High-quality audience exposure at scale
  • Improved contextual alignment and brand impact

CurionX contextual video solutions deliver performance with precision—helping brands connect in the right environment, at the right time, with measurable results.

Engage Audience Across:

Simplicity

Transparency

Innovation

Responsibility

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